Bill Underriner


President/CEO, Underriner Motors

Billings, MT

Bill Underriner is the President/CEO of Underriner Motors in Billings, Montana. He has been in the automobile business since 1984 and took over the family business in 2001. He currently owns Honda, Hyundai, Buick, and Volvo franchises in Billings, as well as Walla Walla Valley Honda. Previously, Bill served three terms as Treasurer of National Automotive Dealers Association and on the association’s Executive, Industry Relations, Dealership Operations and Membership committees. He also served as chairman of the association’s Finance and Convention committees. Bill held a variety of offices with the Montana Automobile Dealers Association, including chairman of the board. He was a member of the Dealers Election Action Committee’s Presidents Club for five years.

Active in his community, Bill served as past president of the United Way of Yellowstone County and served on the boards of directors for the following organizations: Yellowstone Art Museum; ZooMontana; National Council for the Prevention of Child Abuse; American Cancer Society Relay for Life; and Federal Reserve Bank of Minneapolis Helena branch. Bill is also a former chair of the Billings Chamber of Commerce Board of Directors. Bill and his wife, Mary, are active supporters of the Billings Symphony, Festival of Trees, Boy Scouts of Montana, Billings Chamber of Commerce, and the Billings YMCA. They have two grown sons, Blake and Kyle.

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